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April 13, 2020
Wow, who would have thought that in Easter 2020, instead of enjoying an annual holiday with family and friends, we are being asked to stay home, to only go out for essential reasons. No parties, no BBQ’s, we have to be conscious of social distancing at all times, make sure we are constantly washing our hands and basically don't interact with other people, worst of all NO FOOTY and NO PUBS!
For most of us, Reer Endz underwear included, this is a very challenging concept, one minute we were travelling the country with our Australian men's underwear label, meeting amazing store owners & fellow travellers than like the flick of a switch we were stopped dead in our tracks. We know it is necessary to safe lives, flatten the curve & help us all get through this terrible time. The pandemic is not only a major health risk for everyone, but it has become an economic disaster for many more people and their businesses including underwear stores just like Reer Endz.
Like so many others Reer Endz men's underwear has been impacted substantially. We deal directly with many retailers that have been affected by COVID-19. This unprecedented catastrophe has caused some of these retailers to close temporarily, maybe forever. The knock-on effect of having to put team members off, not being able to pay rent are devastating consequences that too many business owners are facing.
Prior to COVID-19, a lot of local independent stores relied entirely on their bricks & mortar shop alone to generate sales. They did not have a digital platform & are now scrambling to get that achieved as this will become their primary source of exposure or survival due to the lock-downs in place. Having a website for your business has now inevitably become a necessity.
So now is the time to SHOP LOCAL more than ever. These stores need your support in this crisis. Most store owners are going out of their way to still get their products to you, whether that be online, taking orders over the phone, opening for limited hours & some even providing contactless delivery to your doorstep.
If you have never shopped online before, give it a try. It’s easy, convenient shopping from the comfort of your couch, easy to send gifts, no crowds & the privacy for discreet purchases! Yep, that's right, all you blokes out there who are still shy when it comes to buying your men's underwear you can now shop the for the best men's underwear online!
Our resellers are listed under our Shop Local in our explore tab, click here to check if there is a local retailer near you who just so happens to range the best men's undies Australia has to offer and see what else they have in their range after all clothes are an essential part of life. The more you can support local businesses the more chance these guys have of surviving through this period.
If you can’t find a stockist near you, don’t despair! You can still purchase your favourite men's underwear online here.
No one really knows how long the restrictions on our lives will be in place. Will things ever be the same as they were prior to the Coronavirus pandemic? All we can do is take one day at a time, take care of our loved ones, keep washing those bloody hands & most of all wear clean men's undies!
Until next time…….
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